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Introduction to Marketing P6

Develop a logical marketing mixture for a cool product or support.

The target audience I was trying to record is the entire of North West Kent College. The main reason I was trying to catch the whole college or university is to increase profits pertaining to my business which will in that case in turn ultimately allow me to broaden my organization.

Product/Service;

The new service that we am going to commence is a cafГ© just from the North West Kent Dartford college grounds. This service I will be delivering to the college will be built so that people that wish to dedicate low levels of money on the breakfast/lunch for individuals of all well being ranges.

This service will not limit the customers to people that would like to eat healthier or unhealthy I will include a varied menu for everybody who would like to have an pleasant breakfast, lunch or dinner.

Price;

The price of an average meal within my personal establishment will be different depending on what type of food the fact that customer would like to purchase; if a customer desired to purchase a total breakfast they would have to pay more than a client that wishes to buy a salad lunch. However , the values will not be really expensive as I do not need to lose the eye of the consumers that perhaps have been hit by the recent economic climate and are unable to pay for the greater expensive meals. My exceptional selling point will be that I will perform a meal offer at lunch break between 11o'clock and 2o'clock for ВЈ1. 99, Let me do this as physiologically customers will think it's more of a bargain mainly because it will be a cheap than ВЈ2. This will incorporate something from the menu with chips, and a drink. The main reason that my prices are so low is that I have looked at other cafГ©s and have located that they are recharging a bit more than I are. This is called competitive charges. As I am trying to gain an edge one the other side of the coin competitors I will allow a split pint of beer being on the menu, nevertheless age continue to applies. As well there will be a healthy menu that will comprise of a fruit salad with a healthy and balanced drink, this will then business lead me in to an entirely new market...

06.09.2019

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